What it checks
Eight things every good website gets right
Each answer is Yes, Somewhat, or No or not sure. Questions 1 to 8 are scored and cover your website. Questions 9 to 12 cover email, phones, list building, and the tools you use today. They help us point you to the right next step and do not affect your score.
01
Clear message
Can a first-time visitor tell what you do within five seconds?
02
Works on phones
Does your site work well on a phone?
03
One-click action
Can someone contact you, give, sign up, or book in one click?
04
Kept current
Has your site been updated in the last 12 months?
05
Loads fast
Does your site load in under three seconds?
06
Easy to edit
Can your team make a simple text change without calling for help?
07
Easy to find
Does your site show up when someone searches your name?
08
Legal basics
Does your site have a privacy policy and terms page?
Your results
What you get at the end
01A score out of 16, shown as a percentage
02A plain-English read on what's working
03The one thing worth fixing first
04A copy in your inbox to share with your board or team
Score ranges
80–100%
StrongWorking
Your site is doing its job. Small tune-ups keep it that way.
50–79%
Some gapsFixable
The basics are there. One or two fixes would make a real difference.
0–49%
Needs workStart here
Your site may be costing you visitors. The good news: this is the easiest place to improve.
No sales call unless you ask for one. We ask for your name and email so we can send your results. We never sell your information. See our privacy policy.
Rather talk it through?
Book a free 20-minute call. We will look at your site with you and tell you what we would fix first.